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Your
Trusted
Advisors
Dana
P.
Cole
, CBI, CBB
Designated Broker-Owner
Dana P. Cole, CBI, CBB is an award-winning business intermediary who has been serving clients throughout Arizona since 1990. Dana Cole brings over 29 years of expertise in business brokerage, specializing in business valuations, SBA loan packaging, and facilitating successful transactions. With a robust background in real estate, sales, marketing, management, and business ownership, Dana leads Sound Business Brokers of Arizona with a deep commitment to excellence.
As a Certified Business Intermediary (CBI), the gold standard in the industry, Dana has earned this prestigious designation through rigorous coursework, a comprehensive competency exam, and adherence to the IBBA’s Professional Standards and Code of Ethics. Dana’s extensive industry involvement includes serving as President of the Arizona Business Brokers Association-Southern Chapter in both 1998-99 and 2010-2011, as well as on the AZBBA State Board of Directors through 2012. Recognized for outstanding service, Dana was awarded the Arizona Business Brokers Association’s “Award of Excellence” in 2000.
With a Certified Business Brokerage Specialist (CBB) designation and a long-standing reputation for integrity and professionalism, Dana Cole offers expert representation for both buyers and sellers in every stage of the business transaction process.
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Wes
Martin
, CBI
Associate Broker - Arizona,
Managing Broker - Olympia Washington
Combining hands-on operating experience with more than 22 years in business brokerage and transaction advisory, Wes brings a practical, ground-level, business ownership perspective to his advisory relationships.
Having experienced the sale of his own businesses, Wes’s approach is centered on helping clients navigate complex decisions with clarity, professionalism, and discretion, while remaining closely aligned with their business and personal objectives.
Wes is a member of the International Business Brokers Association (IBBA) and maintains active professional relationships throughout the Western Washington business community, supporting informed buyer outreach and thoughtful transaction execution.
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Steve
Steenson
Business Development-Licensed Agent
Steve Steenson brings extensive experience as a high-performance executive, strategy coach, leadership and sales trainer, and award-winning sales professional. With a strong background in business development, corporate insurance, and human resources, Steve has a proven ability to build relationships and identify opportunities for business owners. As a Licensed Agent focused on Business Development, he works within the business community to develop new opportunities and connect business owners and buyers with the resources and expertise of Sound Business Brokers of Arizona.
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Michele
Steenson
Strategic Account Coordinator
Michele Steenson brings over 30 years of experience in the hospitality industry, specializing in turning around challenged properties through strategic action plans that increase revenue and profitability. Her deep understanding of operations, financials, and customer experience makes her a valuable asset in identifying business strengths and uncovering opportunities for growth. Now applying her expertise to business brokerage, Michele helps both buyers and sellers navigate transactions with insight and confidence. Her background in business development and consulting further equips her to guide clients through transitions, ensuring they make informed decisions aligned with their goals and long-term success.
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Steve
Niehaus
, MBA, CBI, CMAP, MAMI
Sales Associate - Arizona
Business Broker
Steve specializes in the sale of privately held middle-market and Main Street businesses. He advises business owners throughout the transaction lifecycle, including valuation, confidential marketing, buyer identification and qualification, negotiation, due diligence, and closing.
Steve has successfully represented sellers across construction, manufacturing, distribution, service businesses, and professional practices. His advisory approach is focused on helping clients manage the complexities of a business sale with a high level of professionalism and strategic guidance.
He earned his undergraduate degree from the University of Kentucky and an MBA from Arizona State University. Steve holds the professional designations of Certified Business Intermediary (CBI), Certified M&A Professional (CMAP), and M&A Master Intermediary (M&AMI). With more than 30 years of executive leadership experience, he brings disciplined process, financial insight, and real-world operating perspective to business owners seeking a confidential, well-executed exit in Arizona.
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Behind the Scenes
Our capabilities are further complemented by a dedicated team of graphic design and content professionals, who work tirelessly to enhance the presentation and marketing of your business. Additionally, our extensive network of professional connections ensures the highest level of satisfaction and care at every stage of the buying and selling process. From legal experts to financial advisors, our collaborative approach provides comprehensive guidance and expertise, delivering exceptional care and attention at every step.
